There was a time when musicals took center stage. Songs transformed basic productions into an event, and they could be relied upon to boost sales. They were so successful that in the early days of film, there were executives who refused to do anything else. They couldn't imagine a boring old movie with nothing but talking. That wasn't enough for them, and it didn't bring people into the theater--certainly not the entire family.
Without music, the audience would get restless. They'd have to stop and take a break. They needed the energy level that musicals provide. Today, it's the opposite. Nobody wants to sit through a song to figure out what's going to happen next. They don't want that moment of introspection. They want action and CGI.
Film musicals are a thing of the past. They're almost universally panned by the critics. Most investors won't spend a cent on them. Even Disney, which was known for its songs, has phased them out. So it makes sense that people would overlook the new Matilda adaptation. The original 1996 film is considered a classic. It captured all of the magic and wonder behind Roald Dahl's novel, and it's aged well. There's no bad graphics or special effects and no outdated technology. It's timeless.