In a courageous move, Rare Beauty, the makeup brand endorsed by Selena Gomez, took to Instagram on Monday (Nov. 6) to condemn the Israeli airstrikes in Gaza. This post serves as a powerful response to the tragic Oct. 7 attack by Hamas at the Nova Music Festival, shedding light on the devastating impact on innocent Palestinian civilians.
Rare Beauty doesn't stop at condemnation; it backs its words with action. The brand announced significant donations to organizations on the ground, including the International Red Cross/Red Crescent Societies – Magen David Adom and the Palestinian Red Crescent Society. Additionally, support will be extended to UNICEF, specifically targeting urgent medical relief for the children of Gaza.
More than a beauty brand, Rare Beauty emphasizes its commitment to social responsibility by denouncing all forms of antisemitism and Islamophobia. The message is clear: Palestinian civilians, especially children, must be protected from the ongoing conflict.
Gomez faced online criticism for expressing resignation despite her immense following on Instagram. In response, she clarified her commitment to deleting the platform, reinforcing her stance against the ongoing violence and expressing dissatisfaction with mere social media activism.