YouTube's New Strategy to Combat Ad Blockers: 'Black Screen During Ads'

Berfin Ceren Meray
Onedio Member
0

YouTube is taking a bold step to tackle ad blockers with its latest update. Users who attempt to bypass ads with blockers will now face a 'black screen' during ad breaks. This new measure aims to ensure that advertisers' messages reach their audience and to counteract the growing use of ad-blocking technology.

YouTube's 'Black Screen' era in the fight against ad blockers!

Users trying to watch videos on YouTube with ad blockers have recently been encountering a 'black screen' before the video starts. Moreover, the black screen cannot be skipped.

Users are faced with an unskippable 'black screen' during the ad duration!

It appears that YouTube is testing server-side ads. With this approach, server-side ads are integrated into the video, rendering ad blockers ineffective. Consequently, users are stuck with a black screen during the ad period.

While YouTube has not yet explained the technology it is using, it has stated that it is 'raising security standards' to protect against cyber attacks.

Although those using ad blockers might be annoyed by this situation, YouTube seems quite eager to encourage users to switch to Premium.